No Sunday post today. Instead, a reply to a post by Nathaniel Salzman concerning the new Microsoft ads and Microsoft in general. I would follow that link first before reading on.
Interesting. I haven’t seen the new ad yet, but at least it says Microsoft more than the quirky Seinfeld ads.
A terrible product and user experience: Their products are the Achilles heal Apple is shooting arrows through left and right
Sure it’s bad, but if you’ve been using Windows only since Win98/WinNT4 it’s really not. It’s what you know. When I switched to Apple, I was going crazy trying to figure out the things I did on Windows with a few keystrokes and still have a hard time with the crazy symbols.
Convoluted systems: The user must constantly adapt and relearn, rather than having a system built and adapted to them and what they’re trying to do.
I’ve been using Windows since 3.11 and I don’t remember constantly relearning or adapting to anything. If anything, the way applications act on Windows is way more consistent than on the Mac in some respects. And Windows has, essentially, worked exactly the same since Win95. Vista I’m sure is different, but not too much from what I have seen.
I will say the primary reason for my switching is I got tired of fiddling. I’m a fan of “It Just Works”.
Corporate inertia: When was the last time Microsoft did something truly new?
There is the Surface thing, which is promising. Too bad nobody is really pushing it or coming up with a cool use for it.
I’m in no way a Microsoft/Windows fan boy, but I have been using it for almost 20 years (and DOS before that). I haven’t used Vista yet, but I can say that Windows XP for 99% of it’s users is a great OS, very stable and (as long as they are running IE7), fairly secure.
One thing everyone seems to forget is that while Microsoft was booming with Windows 95/98, Apple had System 7/OS9. While I have heard System 7 was ok, I know from a little experience (and what I have heard) that OS9 was horrible. Microsoft had ME, but as long as your hardware supported it, it was as good as 98. Apple didn’t start getting praise until they released OS X on a wide scale. Before that, they were relegated to hobbyists, print shops and (I wish this would come back) education.
Windows has been around for a while. Crappy ads or not. People will continue to use it as long as that’s what they have in the office. Offices will continue to use it as long as they have software developers that can’t/won’t ditch DOS, IE6 or INI/batch files. And, as long as one can go to Best Buy/Walmart/[enter local electronics store here] and pick up a Windows PC for less than $500, it’s going to be here to stay.
To be honest, I almost didn’t switch. The community surrounding the Apple and it’s products (including the iPod) are a little to enthusiastic for my liking. But I was able to get past that and see the quality of the product, which then justified the price.
I prefer the Mac by a longshot and try to get others to switch every chance I get. You just can’t discount Microsoft because they don’t know how to sell themselves or do anything revolutionary.
I was poking around the iterwebs today and came across a very interesting write-up over at Apple Matters. Here is the complete story.
I agree with the article 100%, especially the following.
1. Ignorance Ignorance is merely a lack of knowledge, and when it comes to Macs, most Windows users, myself included, are extremely uninformed. My experiences with Macs were mostly pre-OS X, before the really good stuff began to happen, and I made a decision that Macs were not for me and never looked back. Many Windows users think they’ll have to “re-learn everything†and that nothing will be familiar.
I had that exact feeling the first time I used a modern Mac. And it is the same reason I am unable to convince anyone in my sphere of influence to switch.
8. Mac Users Okay, I’m not talking about you or me here, but there are some Mac users out there who have just a little too much love for Apple. When they are shouting (or typing in all caps) about how much better Macs are, they’re not convincing anyone to switch, they are scaring them away
I have mentioned this before and it was the number 1 thing keeping me from getting a Mac for so long. It’s none of you (although John gets close sometimes and Josh wishes he did), but it’s the others. Perfect example would be Mr. Daring Fireball who, just last week, got close to 20K views on picture at Flickr that described his true hatred for the menu bar.
You should check the article out. It’s a good read and all of it’s true. And, in my opinion (whoa, I can still spell that), all of those items need to change before Apple gets serious traction in the PC World. Sure, market share is up, but how much more can they get? 1%? 5%? Big deal, especially when Dell and IBM rule the business and HP and Gateway can barely keep CostCo stocked.
And don’t even get me started on the gOS PC. That thing is going to seriously cut into everyones sales this Christmas season, assuming they can build them fast enough.
